Brybelly
Brybelly Annual Retail Catalog
Photo Styling
Layout Design
Production Design
Project Management
Art Direction
The Brybelly Retail Catalog is annually published, both in print and digitally, for all of Brybelly B2B customers and brokers nationally. The catalog has the unique task of promoting 300 different products spanning 5 different retail categories. I worked closely with the Sales team to achieve a cohesive catalog deliverable that effectively highlighted each of Brybelly's top retail brands. The greatest challenge was to fit a large amount of information into a small amount of space. The solution was to use clean type, deliberate pops of color, and a structured grid layout.
For this product catalog, I concepted, style, retouched, and executed layout design of the cover image. I also concepted and executed layout design on all internal pages.